Download the CloudBolt Brand Guidelines


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Guidelines

  • The logo consists of the Cloud icon and the lettering.
  • The lettering of ‘CloudBolt’ is always in mixed case with the C and B capitalized. The lettering of ‘software’ is set in all lowercase in the logo but should be set with a capital S when used in text: CloudBolt Software .
  • The Cloud icon is the only part that is colored blue (PMS: 7686C – RGB: 13/78/139 – CMYK: 100/ 78/17/4 – HTML: #0D4D8B), and the lightning bolt is always transparent, showing the background color. The icon may be white when the logo is on a 40% grey or darker background.
  • The lettering is always black or white.
  • The lockup (proportion and positioning) of the Cloud icon to the lettering is fixed. Do not alter the positioning or sizes independently. The only acceptable variation is the horizontal layout listed below.
  • Around all sides of the logo, provide a margin greater than or equal to the size of the capital ‘B’.
  • It is preferred that the logo be used in the upper portions of any layout, with a further preference for the right-hand side.

Logos


Feel free to use any of these authorized CloudBolt logos.

PNG / EPS / SVG

PNG / EPS / SVG

PNG / EPS / SVG

PNG / EPS / SVG

PNG / EPS / SVG

PNG / EPS / SVG

Fonts

Guidelines

Don’t get crazy. The Raleway face has enough interesting letterforms to provide the styling necessary to attract the readers. Use it for headers, logos, and all print materials, particularly in headlines. Lato is less distinct but is distinctly legible in small sizes.

Primary
Raleway is an elegant san-serif typeface, inspired by neo-grotesque typefaces. It’s like the Celine of typefaces. It features a lot of attitude and a lot of minimalism, making it the class, modern typeface of choice. But like a Celine bag, it looks great but it’s not for everyday. Use Raleway for Logos, Print, Headers, and White Papers.

Secondary
Lato is like the slightly less attractive cousin of Raleway. Less attractive, but you know, makes up for it in other ways. Lato is also a web-friendly Google font, and comes in seven different weights, which is a lot for a font! This makes it fun to play with. It also features numbers that actually print in a straight line, so Lato is the go-to-font for numbers even in print, graphic or Raleway-first materials. Use Lato for Blog, Web, and Online Graphics.